International Marketing - Viagress Marketing Strategy Case Study

Worldwide Marketing - Viagress Marketing Strategy - Case Study Example The item is appropriate for Germany the main consideration being age. The choice of propelling this item in Germany additionally was a direct result of these factors.†¢ Excellent Medical Facilities in Germany.†¢ Strict cautiousness over medicinal services system.†¢ 9 immense urban areas to provide food to.The item itself is a solid contender for its prosperity, as it has indicated exceptionally positive outcomes in females, that is out of each 10 ladies 8 have had outrageous delight during intercourse with the utilization of this drug.Promotional StrategyThe significant help would be given through the name Pfizer Pharmaceuticals, as this association encountered a colossal accomplishment with Viagra the medication that helped guys have an upgraded erection. Ads, Billboards, and direct advertising would be utilized as a powerful special procedure.  Explicit substance would be abstained from during promotions and accentuation would be offered on thoughts from females wh o have utilized the medication. While defining the limited time methodology exceptional consideration would be taken about the way of life and standards of the individuals of Germany.Pricing StrategyThe cost of this item is formulated by remembering the creation cost. Different reasons that would impact the cost would be the costs of contenders. As the assembling would not be occurring in Germany henceforth the delivery and transportation expenses would likewise be remembered for the assembling costs.PlacingThe item doesn't have an intended interest group as indicated by financial class. The fundamental objective market is characterized by age factor. As we examined dominant part female populace in Germany is in the middle of 40 †55 and the medication is best for this age bunch thus the item would be set in more noteworthy amount in regions where this age bunch exists in lion's share. This however doesn't confine the putting method since Germany has nine major urban communities and every one of them would be cooked by the interest and target crowd. Channels of Distribution The conveyance would be done through retailers who might gracefully the medication to sedate outlets that is to physicists. From that point it is offered to the clients. The item would be accessible without a doctor’s medicine subsequently Super Stores would likewise have the option to sell the item. This is because of the accomplishment of Viagress both for ladies who experience issues in sexual feelings of excitement and who don't. Methods of Entry This would be not a simple assignment as the item is being propelled just because and as the achievement rate is 8 out of 10 ladies it may be conceivable that the 20% can be the first run through clients, henceforth a sheltered way would be chosen to infiltrate the market. A significant preferred position to Viagress is the gigantic piece of market that is accessible for them to dominate. The association would initially appear and clarify the accomplishment of the medication Viagra for guys and afterward clarify elements of Viagress so as to spread mindfulness among the individuals about what the item does. Synopsis After the fruitful dispatch of Viagra for guys in U.S. Pfizer Pharmaceuticals are truly anticipating their subsequent item to furnish them with a similar sort of progress. There are sure

Shitty First Drafts Essay Example

Crappy First Drafts Paper â€Å"Shitty First Drafts† In the paper â€Å"Shitty First Drafts†, Anne Lamott portrays the way toward composing first drafts. She tends to the numerous means she experiences to think of her last â€Å"polished† works. In the first place, Lamott begins with a concise synopsis of what she has confidence in, she likewise gives a short depiction of her contemplations and individual life. Lamott then delivers to what I accept is her proposal and is at long last prepared to discuss her â€Å"Shitty† first drafts. From the start she composes what she calls a â€Å"child’s draft† which is her initial 5 pages of simply conceptualizing. In this â€Å"child’s draft† of just dreams and some what gibberish, she does this in imagined that nobody is going to see this first draft at any rate so she enables herself to compose whatever rings a bell. Nonetheless, as an essayist she is constantly apprehensive that somebody will take a few to get back some composure of her first draft before she can reconsider it. She gives unmistakable visuals of her procedure, â€Å"It was practically simply composing, simply making my fingers move. What's more, the composing would be horrendous. † After intersection out lines and expressions that she could live without, she would proceed to reworking a subsequent draft. Despite the fact that Lamott’s procedure of composing and reexamining appears to be insane, I unquestionably concur with her and state that composing is a debilitating procedure. She makes reference to considerations of self destruction and frenzy, which is a happenstance since I feel a similar way when composing a paper. We will compose a custom exposition test on Shitty First Drafts explicitly for you for just $16.38 $13.9/page Request now We will compose a custom exposition test on Shitty First Drafts explicitly for you FOR ONLY $16.38 $13.9/page Recruit Writer We will compose a custom article test on Shitty First Drafts explicitly for you FOR ONLY $16.38 $13.9/page Recruit Writer I feel that works in progress are totally essential, reason being, genuine authors consistently have opportunity to get better and development. Along these lines, a first drafts offer journalists the chance to see disregarded missteps and right them before turning in the cleaned last draft. My first drafts will in general be elegantly composed just on the grounds that I am a fussbudget. There is consistently space to develop, that I accept is the exemption for a â€Å"shitty first draft†.

Comparing the ACT and new SAT Which should I choose

Comparing the ACT and new SAT: Which should I choose? We are frequently asked by our students whether they should take the ACT, the SAT, or both. In light of the launch of the revamped SAT this past spring, we offer the following comparison of the two exams, which can help guide students toward the one that is right for them.Testing time overall The required portions of the new SAT constitute a significantly shorter test than the old version—3 hours on the dot versus 3 hours and 45 minutes. For students electing to take the optional SAT writing section, your total testing time will be bumped to 3 hours and 50 minutes, a touch longer than the previous test. The ACT, sans optional writing, remains a 2 hour and 55 minute exam. With writing, it will take you 3 hours and 35 minutes.In short, the tests are now pretty much—give or take a few inconsequential minutes—the same length.Time per question The ACT offers longer sections and shorter time intervals, so speed and time management are important to scoring high. Test-t akers must complete 215 questions or one question every 49 seconds to finish the exam.The new SAT is just 154 questions in length, translating to 1 minute and 10 seconds per question. However, the revamped test’s questions are quite reading-intensive, even on the math section, meaning that the extra time is less a case of charity and more one of necessity.To calculate or not to calculate†¦Both tests require a strong grasp of arithmetic, algebra, and geometry. However, the ACT also includes more advanced math concepts, such as trigonometry, logarithms, and imaginary numbers. If you haven’t aced your advanced math courses in high school, the SAT Math section may present as the more friendly option.On the other side, if your calculation skills are weak, the SAT may present as more of a challenge. While the longer math section (38 questions) allows you to use a calculator, there is a shorter section (20 questions) where no calculator is permitted. It’s importan t to note that the calculation skills required are not particularly advanced. The SAT has shifted its focus toward data analysis skills over pure mathematics.Writing Obviously, the SAT dropping its mandatory writing section is a big change. Both tests are now on equal footing in that regard. The content of each writing test is also quite similar sporting a primary focus on grammatical mastery and writing skills. The SAT asks students to evaluate an already-composed written work for structure, presentation of logical arguments, and usage of evidence. The ACT revised their writing section as well, which now asks students to analyze three perspectives on a given issue (i.e. the value of the Arts in public education).Most schools do not require submission of ACT or SAT writing score. A few selective institutions such as Yale, all schools in the University of California system, Duke, Claremont McKenna, and Emory require the writing section on either test. Submission of a writing score is recommended at quite a few institutions of the highly-selective variety, including Amherst, Colby, and Georgia Tech as well as some moderately selective schools like the University of Delaware, the University of Kentucky, and Simmons College in Boston.Reading/English Remember, the ACT has a reading and English section. The English section focuses more on the mechanics of writing (grammar, syntax, rhetorical devices) and the reading section covers comprehension. Reading comprehension is essential to success on either standardized test. However, the SAT’s questions are more context-dependent and require a more complex problem-solving process than the ACT’s reading questions—hence the additional time allotted per question.The College Board has scaled back the SAT’s heavy dose of highly obscure vocabulary words (consider lighting a candle for words like propinquity, lachrymose, and blowsy), making it more comparable to the ACT reading section. The passages p resented on the SAT derive from sources you might find in an average high school classroom such as historical documents or a fictional piece by Hawthorne. The ACT relies more on contemporary sources and are more like what you would encounter in today’s newspaper.ScienceDon’t let the Science label scare you away. The ACT Science section assesses graph/chart/research study interpretation and reading comprehension, rather than any specific content knowledge of biology, chemistry or physics. That being said, students who like science are usually less distracted by mentions of metamorphic rocks or RNA than science-avoidant students. Again, you don’t need to be a scientific scholar to excel on this test, but it’s worth taking multiple practice tests in order to get accustomed to wading through the jargon so you can focus on what the question is really assessing.More similar than differentMake no mistake, the College Board was clearly reacting to the ACT’ s exploding popularity with their March, 2016 overhaul. The SAT eliminated their penalty for guessing, dropped mandatory writing, and shelved obscure vocab words—all in an effort to be more competitive in the big-money industry of standardized testing.As a result, the differences between the two tests are now more subtle and deciding which one to take involves a modified understanding of each, which hopefully you now possess. If you remain unsure which test is most tailored to your skill-set, we recommend taking a sample ACT and SAT under timed-conditions to see which one plays more to your strengths.

Conjugating Avancer in French

Looking at the French verb  avancer, one can quickly guess that it means to advance. It needs to be conjugated to take on the meanings of advanced or advancing and this is relatively easy. Yet, there is a slight change in the spelling that youll need to know about and this lesson will explain why and how to do it. The Spelling Changes of Avancer  Conjugations Avancer  is a  spelling change verb  and it is conjugated in the same manner as other verbs that end with -cer. This includes words like  annoncer  (to announce) and  agacer  (to annoy). The change in spelling is not significant, though it does serve an important function.   Typically, when we take a verb into, for instance, the  nous  present tense, we would replace -er with -ons. When the letter C appears before an O or an A, it is pronounced with a hard C sound, as in cant. This doesnt work for -cer  verbs because we want a soft C sound, which is why the  cedilla à §Ã‚   is used. While the C sound remains the same in all conjugations of  avancer, the spelling does not. This can catch some French students by surprise, so you need to watch your -cer  endings. How to Conjugate Avancer Now that you know about that little issue, conjugating  avancer  is relatively easy because it is similar to regular -er verb  endings. All you need to do is match the subject pronoun  with the present, future, or past (imperfect)  tense, and youre good to go. As an example, I advance is javance and we will advance is nous avancerons.   Subject Present Future Imperfect j avance avancerai avanais tu avances avanceras avanais il avance avancera avanait nous avanons avancerons avancions vous avancez avancerez avanciez ils avancent avanceront avanaient Avancers Present Participle The  present participle  of avancer  is avanà §ant. Again, notice how the cedilla is placed before the -ant  ending to ensure the soft C pronunciation. The Passà © Composà © of  Avancer To form a common past tense of  avancer  known as  passà © composà ©, we need a couple of elements. First, you must conjugate  avoir, the  auxiliary verb  associated with  avancer. Then, you will add the  past participle  of avancà ©. As an example, I advanced is  jai avancà © and we advanced is nous avons avancà ©. Notice how the  ai  and  avons  are conjugates of  avoir, though the past participle remains the same with either (and all) subjects. More Conjugations for  Avancer In the beginning of your French studies, concentrate on the present, future, and past tenses of  avancer. As you begin to read and speak more fluently, youll likely come across and use these other conjugations. The subjunctive and conditional are relatively common and each implies a certain amount of ambiguity to the action of the verb. In contrast, the passà © simple and imperfect subjunctive are found primarily in formal writing and are, therefore, rather rare. Subject Subjunctive Conditional Pass Simple Imperfect Subjunctive j avance avancerais avanai avanasse tu avances avancerais avanas avanasses il avance avancerait avana avant nous avancions avancerions avanmes avanassions vous avanciez avanceriez avantes avanassiez ils avancent avanceraient avancrent avanassent There is one last simple conjugation that you should know about. This is the imperative verb form and its used in short and often direct commands and requests. When using it, there is no need to include the subject pronoun. Simplify tu avance to avance and you have the correct imperative. Imperative (tu) avance (nous) avanons (vous) avancez

Essay on Sexuality in To His Coy Mistress and The Flea

Be sure to begin each paper with a title. Lets talk about sex; in todays culture one cannot get through the day without viewing billboards, commercials, advertisements, movies, and talk shows which in one way or another are related to sex or the art of seduction. It is believed by many that the current generation is undoubtedly the most sexually explicit generation by far. However, it is not that the current generation is the more occupied with sex than past generations, but, that this generation lacks the finesse that was an essential component in the art of seduction for generations past. Furthermore, seduction has been the game most played throughout the centuries, as males endeavor to convince or entice the fairer sex to†¦show more content†¦He also states the unpleasant fact that, otherwise, will be enjoying her virginity instead of him. He does this to suggest that if she continues to waste time, she will die a virgin: Then worms shall try that long preservd virginity. (Lines 27-28) Donne, on the other hand, revolves his argument around the existence of a metaphorical flea. In this poem, it is the speakers claim that the flea represents his union with the maiden in matrimony, since the flea has taken blood from them both: It suckd me first and now sucks thee/. and in this flea our two bloods mingled be. (Lines 3-4) Furthermore, the speaker tries to convince the maiden that since their bloods have already mingled intercourse with him wouldnt be a sin and no honor would be lost if she yields to him: Though knowst that this cannot be said a sin nor shame nor loss of maidenhood (Lines 5-6). Though the basis for the poems might be similar, the mode of seduction used by each speaker is quite different. The speaker in To His Coy Mistress seems to rapidly alter his technique from stanza to stanza. In the beginning, the speaker is sweet and comes off as a gentleman by exaggerating how many ages he would spend on a single part of her anatomy. A hundred years should go to praise thine eyes... Two hundred to adore each breast (Lines 14-15). The speaker then makes a radical change in mode byShow MoreRelatedThe s Coy Mistress By Andrew Marvell And The Flea1919 Words   |  8 Pagesthroughout â€Å"To His Coy Mistress† by Andrew Marvell and â€Å"The Flea† by John Donne functions as a way to present, confirm and refute the traditional stereotypical view of carpe diem love poetry. The speakers within both poems aim to â€Å"seize the day† by wooing and taking advantage of women and their virginity and sexuality. They not only want to take advantage of the time they have but also make sure they do not regret not doing anything in the future. In specific, â€Å"To Hi s Coy Mistress† presents the viewRead MoreThe Carpe Diem Poetry By Andrew Marvell Essay1773 Words   |  8 Pagesand how imperative it was to make good use of opportunities. In fact, a number of poets used the style in creating the various themes such as death, life, time and sexuality. More importantly, some of the poems even adopted the sexual innuendos as a way of looking at the sexuality indirectly. For instance, the poem â€Å"To His Coy Mistress† by Andrew Marvell reveals multiple themes that insist that people should use their time effectively. More specifically, it illustrates mortality and how death is inevitable

Transformational Leadership Analysis

Question: Describe about the transformational leadership. Answer: Transformational leadership skills The leadership skills are very much essential for performing at optimum level. An efficient leader should display transformational leadership to perform his day to day job duties (Schoemaker, Krupp Howland, 2013). The style of leadership where the leader works with his subordinates in order to identify the required change in the organization and the creation of a vision is known as transformational leadership (Schoemaker, Krupp Howland, 2013). I can think of many instances when I have assumed the role of a leader. The transformational leader should have a clear understanding of his individual job role and the job role of his team (Dvir et al., 2015). The leader should possess a compelling vision for the future. The leader always strives to seek new opportunities for the organization (Schoemaker, Krupp Howland, 2013). The leader should provide inspiration to his team members. The leader should provide a good role model, foster collaboration, encourage employees and develop a team spirit (Schoemaker, Krupp Howland, 2013). I possess high degree of each of these leadership traits. The transformational leaders should think of existing problems in innovative manner. They should pay attention to others needs (Dvir et al., 2015). The leader should respect the feelings of his team members. He or she should encourage the positive performers and should provide special recognition to the good work of his team members (Dvir et al., 2015). There is a need of true interaction with the team members and appreciate them whenever they perform good work. I possess all these skills and try to implement them in the workplace. I have demonstrated all the traits of a transformational leadership. The transformational leaders need to have long vision, foster the achievement of goals, provide expectations of high performance provide individual support and should provide intellectual stimulation. References Dvir, T., Eden, D., Avolio, B. J., Shamir, B. (2015). The impact of Transformational Leadership. Schoemaker, P. J., Krupp, S., Howland, S. (2013). Strategic leadership: The essential skills.Harvard business review,91(1), 131-134.

The Hospitality and Tourism Market in Victoria State Australia

Introduction The tourism and hospitality is one of the fastest growing industries in Australia. The industry takes a larger portion of the economy and plays a vital role in the Australian economy. The tourism industry not only operates nationally but also fully participates in the global market economy. The industry is currently recording massive improvements especially due to the recovery in the world economy from the disastrous economic meltdown that was previously.Advertising We will write a custom report sample on The Hospitality and Tourism Market in Victoria State Australia specifically for you for only $16.05 $11/page Learn More The Victoria tourism and hospitality industry stands out to be the second largest in the whole of Australia with flourishing businesses ranging from restaurants, cafes, hotel services, bars, pubs, clubs as well as well furnished apartments. The industry is famous for its high quality and customer friendly facilities that p rovide customers with the desired comfort (Kayler, 1995, p. 178). Factors influencing the growth of the industry The global economic recovery has led to the tremendous growth of the tourism and hospitality industry in Victoria. Victoria is also renowned for its quality restaurants and hospitality facilities that highly attract more tourists and visitors. In addition to this, the industry incorporates a number of organizations and institutions that provide important information to their potential visitors and thereby making known worldwide the quality services provided in Victoria. Such organizations include the Baking Industry Association of Victoria and Artisan Bakers Association among others (Bergin and Jago 1999, p. 342). Also the foreign investment regulations within the state are moderate and highly promote investment from the foreigners and therefore this has attracted many investments from both the foreign and local investors. In addition to the above factors, tourism in Vict oria has also been influenced primarily the reduction in the oil prices, which led to the subsequent reduction in airline surcharges and therefore leading to decrease in the airfares charges, especially regarding longer routes. This as a result has led to the increase in the number of tourists visiting the state. Generally, Australia has improved its aviation facilities in the recent past, especially routes linking to the international countries like the United States and the United Kingdom. The increased capacity has translated into more visitors and tourists visiting the country.Advertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More SWOT Analysis of the Victoria state As outlined before, the tourism and hospitality industry in Victoria is the second largest in Australia and the most famous because of the quality services offered by their ultra-modern facilities. The industry has a workforce of more than 115000 workers who accounts for a good percentage of 4.4% of the total labor force within Victoria State. In Victoria State, hospitality and tourism incorporates a number of businesses whose services are tailored toward meeting the consumer’s ever increasing demands (Bergin and Jago 1999, p. 342). They include accommodation facilities, restaurants, cafà ©, bars and pubs, catering services, facilities for hosting meetings and events both for business purposes, managing, and coordinating tour operations, providing relevant information to tourists, conducting tour guiding, managing holiday parks, conducting and organizing cultural tourism, casinos, and caravan park operations. The state of Victoria is within the southern region of Australia that is widely known both locally and internationally as a key tourism destination. Therefore, the strategic location of the state is an added advantage to them (Kayler, 1995, p. 178). The state has the aging population as their w orking population and due to inadequate skilled personnel within the young population, it means that most of the old staff is retained and this might lead to inefficiency and low output. There is need for skilled and experienced personnel within the young population to replace the old aging population Target market The target market for all the products and services mentioned above is mainly from both the international and the local tourists. For instance, a fall in the growth of tourism will translate into a reduction in the growth of the hospitality industry. This is due to the fact tourists, both local and international, play a major role in the utilization and consumption of the products and services offered in the hospitality industry. Therefore, the hospitality industry is highly dependent on tourism. On the other hand, tourism also relies on the hospitality industry to some degree. For instance, high quality and attractive services offered in the hospitality industry can be u sed as an attraction to tourists who will visit these facilities in order to enjoy the wonderful services offered by them (Bergin and Jago 1999, p. 342).Advertising We will write a custom report sample on The Hospitality and Tourism Market in Victoria State Australia specifically for you for only $16.05 $11/page Learn More Victoria State covers only three percent of the Australia’s landmass and has a population of approximately 5.13 million people. In addition, almost half of the entire population is below 35 years and therefore forming a good market for the tourism and hospitality industry. The presence of a young population is a good sign that the industry shall continue flourishing due to the available of the domestic market. Victoria also receives a larger number of international tourists who account for 25% of the all tourists visiting Australia. For instance, the state received 1.5 million tourists last year. Therefore, apart from the domes tic tourists from within Australia, Victoria also receives a relatively large number of tourists. Most of their international tourists come from North America, the United Kingdom, China, Japan, Singapore, and New Zealand. Pricing strategies Victoria has gone a step farther by embracing the online booking provisions in their tourism industry. The proposed system that is already in use is a national booking platform for both the international and the local tourists. The system is known as the Tourism Exchange Australia (TXA) that contains a large database of all the products and services provided by the Australian tourism and hospitality industry. All the businesses listed by the Australian Tourism and Data Warehouse (ATDW) will have their products and services accessible online and booking made possible because the data warehouse contains all the vital information including the prices for the services and products. All the locally developed booking systems are also linked to this exc hange system that enables online selling of the services and products and therefore increasing the sales for the industry. The system also supports online establishment of agreements between the tourism industry and the prospective buyer and therefore making it more effective. Operators of the respective businesses can access the database and update their prices for the various services and products (Kayler, 1995, p. 178). Promotional practices Domestically, the government and other institutions related to the industry have come up with strategies that are aimed at publicizing the industry to the Australian population. Some of the ways embraced by the state to advertise its tourism industry include play Melbourne campaign that advertises Melbourne as a city with hidden treasures. This has been achieved through a number of ways including using local media and press and media. This is extended to the online websites and is meant to encourage local tourists from all over Australia to d are visit Melbourne and discover the treasures that lies within the city.Advertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More This is part of the larger Victoria jigsaw campaign meant to promote Victoria’s tourism and hospitality industry locally, within the Australian population and also reach to the international community. Also there are committees put in place to facilitate and coordinate regional campaigns. The publicity campaigns are aimed at branding all the cities and towns within Victoria as unique places worth visiting (Stabb, 1999, p. 123). On the international scale, various campaigns and strategies have been formulated to see to it that the State’s tourism and hospitality industry is well known to the international community. There is an international marketing division, Tourism Victoria, which works closely with the other stakeholders within the industry in marketing Victoria to the international countries. The division formulates winning strategies to market the industry in international countries. It has offices in other countries that fall within their target markets. This is to help in easier coordination of advertising activities in those countries and keep in touch with the potential customers (Kayler, 1995, p. 178). Tourism Victoria works handy with Tourism Australia, Australian Airlines, major industry stakeholders in liaison with the Victorian tourism industry in a bid to sell the industry to the prospective tourists and visitors. The international marketing strategies are carried out in two ways including the trade and consumer strategies. Both strategies are meant to assisting in attaining an increase in familiarity by the potential consumers on the tourism and hospitality facilities within Victoria. They are also targeted at branding Victoria as the leading tourist destination as far arts and cultures, events, recreation, catering, and wine services are concerned (Rose, 1991, p. 412). In consumer marketing, Tourism Victoria has a stronger influence on all activities conducted by Tourism Australia in the foreign markets. In some instances, the d ivision runs autonomous brand campaigns to advertise Victoria to the international community. There is a website tailored to provide relevant information to those aspiring to visit Victoria as well as advertising it as the main destination point for all tourism activities. There are both written content and video on the website to provide the required information. The information available is in different languages so as to reach as many people as possible. In trade marketing, Tourism Victoria works in partnership with Australian based inbound tour operators by organizing and coordinating workshops and trainings to familiarize them with available tourism opportunities within Victoria. The division also organizes trade fairs and exhibitions to their prospective consumers both nationally and internationally. Tourism Australia also in partnership with local and international airlines carries out cooperative promotions for publicizing Victoria’s tourism potential to the internati onal countries. This is done with most of the airlines and distribution networks and therefore widening their market by creating awareness among the potential consumers globally (Kotler, Bowen and Makens 2010, p. 441). An official website managed by the state provides a variety of information to the potential visitors concerning the tourism facilities in Victoria State. There is a provision on the same website under tourism for the local tour operators and stakeholders in the hospitality industry to showcase their businesses on the website and display the range of products and services they offer. This form of online marketing is meant to cover as many businesses as possible and advertise them to the both local and international communities. Conclusion and recommendations From the information in the sections above, it is true that the tourism industry in Victoria has well established framework to support their activities at the same time ensure sustainability in the industry. The st ate has played a significant role in ensuring that Victoria continues not to be only Australia’s tourism destination point but also the world’s most attractive tourist site. However, there are still shortcomings that need to be correction to ensure long term improvement and growth in the sector (Kayler, 1995, p. 178). Even though the industry seems to be on an upward trend, more is required for the industry to start operating at its optimum and therefore maximize on the available opportunities in the industry. Both the government and the various stakeholders in the industry have a role to play in ensuring success of the industry. Therefore, the following are some of the recommendations that need consideration in order o reap maximally from the tourism and hospitality industry and make Victoria a tourism haven in the whole of Australia and the world at large. The accreditation system put in place to certify operators in the industry needs improvement. The current system of accreditation has not had any impact on the service delivery to the final consumers. Some of the operators, even after receiving accreditation, are still rendering poor services to their customers. A good number of businesses have untrained personnel who do not meet the requirements for the industry. Therefore, the government should consider such factors as employee skills and knowledge as well as availability of quality facilities before accrediting the operators. Also continued vetting should be thorough to ensure that accredited operators maintain the required standards of service provision to their customers (Bergin and Jago 1999, p. 342). The government in partnership with the respective shareholders should build a competitive digital capability that will ensure Victoria competes favorably with the other international competitors. This can be achieved by incorporating more competent personnel in managing online marketing and coming up with ways of expanding the service so a s to cover the entire global market. The government should encourage investment into the tourism industry by offering more incentives and subsidies that will attract both the local and foreign investors into the industry. This will facilitate the expansion of the industry and therefore fasten its growth. The government can also partner with the other stakeholders in developing the infrastructure, especially the transport and communication network within the state so as to open Victoria to the rest of the world. The various tourism sites should have a good transport system (Bergin and Jago 1999, p. 342). The government should encourage domestic tourism and give more attention to the training of personnel to work in the industry. Regular workshops and trainings help sharpen the skills of those working in the industry and inform them of the current trends and emerging issues in the global market. The state should work handy with the other states to eliminate cut-throat competition, esp ecially on the international market. It will also give them a common bargaining front and therefore lead to reduction in trade barriers imposed on them by the international countries (Baum and Hagen 1999, p. 299). Reference List Baum, T. and Hagen, L., 1999. Responses to Seasonality: the Experiences of Peripheral Destinations. International Journal of Tourism Research, 1(5), pp. 299-312. Bergin, S. and Jago, L.J., 1999. Accreditation of Adventure Tour Operators: The Consumer Perspective 1999 CAUTHE National Research Conference. Adelaide Bureau of Tourism Research. Kayler, T.W., 1995. Tourism Accreditation and Quality Assurance: Strategic Directions for Victoria. Tourism Victoria. Kotler, P., Bowen, T.J. and Makens, C.J., 2010. Marketing for hospitality and tourism. 5th ed. Sydney: culinary and hospitality industry publication services. Rose, R., 1991. What is Lesson-drawing? Glasgow: Centre for the Study of Public Policy. Stabb, C., 1999. Review of Membership for Involvement in Coop erative Promotions Funded by Tourism Victoria. Tourism Victoria. This report on The Hospitality and Tourism Market in Victoria State Australia was written and submitted by user Ella Salinas to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Testing for Honesty

Testing for Honesty According to the Salvation Army, "charity begins at home." The Salvation Army realized that it had a problem with theft among its kettle workers, the people who collect money for the Army during Christmas season. Apparently, some of the kettlers were helping themselves to the Army's money before the organization had a chance to give it out. To put a stop to this problem the Salvation Army along with other business organizations implemented the use of honesty tests for prospective employers, which would aim at flushing out potential troublemakers.Honesty tests also measure an applicant's tendency toward drug use and violence. All three categories: honesty, drugs, and violence play are key role in companies' losses according to the makers of these tests. A company's loss can be huge when taking into consideration compound problems, such as the cost of employee drug use in terms of absenteeism, lost initiative, inattentiveness, accidents, diminished productivity, and employee violence c osts companies millions of dollars in damage, lost productivity and law suites.Newman, CA Army Reserve Training Center 2 October ...Honesty-test makers say that the only way to deal with these problems is before workers are hired, not after. Therefore, prospective employees should be subject to a pre-employment psychological test that will identify those prospective employees who will be likely to steal, who have a history of violence or emotional instability, or who have used illegal drugs in the past on a regular basis. It is believe that dishonest job applicants are clever enough to fool potential employees at a job interview. They have a way of conducting themselves that is probably superior to the low-risk person because they have learned what it takes to be accepted and how to overcome the normal interview strategy. Therefore, the high-risk dishonest person will get the job unless there is someway to screen them,

The Difference in Conducting Business and Marketing Activities between Essay

The Difference in Conducting Business and Marketing Activities between China and the United States - Essay Example The paper tells that different cultures to have different values, in addition, what might be polite in one culture could mean something different in another culture. China has a rich history in a culture that has made the business environment that is different from the U.S business culture. There is a great increase in the interdependence between countries and this has made a culture to be in the forefront especially when marketing products. Culture is the social transmission of behavior patterns beliefs and values of a particular community. Culture greatly influences how people in a specific community behave, communicate, think, and influences how people do certain activities. Therefore, culture influences how a business negotiation takes place, as they are distinct. Chinese business culture has three components the first involves the influence of culture in the nation called the People’s Republic of China. The term refers to the influence the socialistic government has on tr ade as well as negotiations. China has a well-planned legal framework, economic system, and technology improvements. In addition, the government enjoys the privileges, right, and interests of most of the big organizations. Moreover, the Chinese have a cultural component known as Confucianism and Taoism, which is about the importance of relationships, families, respect for the elderly and the hierarchy as well as the avoidance of conflict. In the individualistic American business culture, the most important thing is the immediate returns. This is what counts and managers seek to make good deals so they can make commissions and compensations. They value networking and information and are always looking for knowledge to better their ideas so that they can become competitive in the market. To have successful cross-cultural marketing, it is important to understand first cultural differences.

Evaluate the development of the Public Health movement from it's Essay

Evaluate the development of the Public Health movement from it's inception in the 19th century to present day policy and practice - Essay Example The following paper will also define and assess the necessary aspects of the early and contemporary public healthcare systems. My focus will be on the definition of public health, its inequalities, any autonomous inquiries made into inequalities of public health, measure areas vital to lowering these inequalities, and elements that cause these health inequalities. The following essay will show a reflection of the legacy of public health acts in securing health development as a procedure entailing central administration, local authorities, and individuals. The development of the public health movement from the 1800s to present day policy and practice entails the creation, evolution, and implication of public healthcare acts (Whitehead, 2014, p. 22). Today, this act appears as if it could significantly progress the health of the English people because local authorities owe the public such a development. However, between the 1830s and 1840s, people found this act very contentious. European authorities had been responding to disease outbreaks with decrees for hundreds of years and this act meant this routine response would have to change (Seedhouse, 1986, p. 61). With clinical panels to counsel governments, Europe used armed forces to secure harbors, borders, and cities only when pandemics threatened their ways of life. Even more vital than the demographic likelihood of a disease breakout was social and technical information about the state’s public health status. The committee in charge of implementing the Public Health Act for England and Wales was successful in forming it incredibly fast and thoroughly even though another option was possible (Cholewka, and Motlagh, 2008, p. 21). The very practice of local self-analysis, together with a visit from a concerned, influential, but nonthreatening representative, enabled such an attitude to grow. Members of this committee frequently presented more than positive intents

Marketing Challenges Faced by Gillette Essay Example | Topics and Well Written Essays - 1250 words

Marketing Challenges Faced by Gillette - Essay Example As the discussion outlines the engineers in the company went on incorporating further elements of innovation to the Mach3 razor through enhancing the quality dimension of the blades used. It is found that the innovation team at Gillette enhanced the quality of the blades in making them stronger by around three times in regards to stainless steel. Again the alignment of the three blades in the Mach3 razor was done in a fashion as to help the consumers in suffering less of irritation. These quality factors incorporated in the Mach3 razors helped Gillette in gaining enhanced penetration in the new generation male consumer sphere. Amount of irritability in regards to the use of razors was considerably reduced through the incorporation of a separate coating known as ‘Diamond-like Carbon’ coat. This type of coating helped in enhancing the innovative nature of producing blades that would be thinner in nature and yet too stronger. Moreover the key element of innovation studied i n regards to Mach3 razors also reflects testifying the product in regards to a target market based on consumers pertaining to different social and national backgrounds. These people were asked to use both Mach3 and SensorExcel and thereby rate the two types based on certain parameters. Mach3 owing to its innovative capability ranked more to its predecessor SensorExcel thereby reflecting a truly different replacement. Gillette is found to counter a number of marketing challenges both in regards to its advertising and promotional campaign and also in regards to its pricing efforts in relation to the launching of Mach3 in the international market. The advertising campaign taken by the company to launch Mach3 in the international market had to work on a global tone where potential investment of around $200 million was rendered.  

Ramses :: Ancient Egypt Egyptian History

Ramses Ramses the Great ruled as the greatest pharaoh of all times. Also known as Ramses II, he was born in 1304 B.C., and was given the name the Justice of Ray is Powerful. He had the knowledge of the kingdom, and became the focus of the court at an early age. Ramses and his father spent most of their time together. As a young crown prince, Ramses II was appointed a co-ruler by his aging father, Seti I, and fully inherited the throne at age 24 when his father died. Even before he became Pharaoh, the young prince was known as a courageous warrior. At 22, he was sent to quell a minor revolt in Nubia. He brought along two little sons, and they took part in a chariot charge, according to a scene depicted in a carved relief on the walls of the Beit El-Wali Temple south of Aswan. After his ascent to the throne, the kingdom prospered and the young Pharaoh poured his energies and national treasures into building temples and monuments honoring his father, Egypt's gods and himself. In Nubia he constructed six temples, two of which were carved out of a Cliffside at Abu Simbel, with their four colossal statues of the king, are the most magnificent and the best known. Engineers designed the temple so every year on February 22 and October 22 the earliest sunrays shine on the back wall of the innermost chamber and lights up the pharaoh's statue, and fitting, he sits with the three gods of the sun. In all of his monuments he had his name cartouche and texts engraved so deep that no successor would be able to remove it. When Ramses became pharaoh, he had as many women as his heart desired and they were his greatest supporters. Ramses II built a king-size family with a 'considerable harem of wives and concubines'. He had 5 or 6 main wives and is known to have had more than 100 children with all of his wives. His favorite wife was the beautiful Nefertari, his chief queen and mother of his first-born son and other children. Ancient statues and inscriptions suggest she often appeared at her husband's side on state occasions and during religious ceremonies early in his reign. Ramses spent most of his 67-year reign reviving the empire and fighting the Hittites of Asia Minor. Ramses the Great, known for his fighting, went into battle with about 2,000 men in 1275 B.

Look Not Only at The Now Essay

Shinichi Hoshi tells a great tale of irony and human stubbornness in the short story, â€Å"He-y, Come on Ou-t†. A great storm that hits a small town and destroys their shrine which leaves a gaping hole where it once stood; the villagers quickly figure out that the bottom of the hole cannot be found. A concessionaire buys the hole and people pay to dump very terrible things into it such as nuclear waste and incriminating evidence, but in the end it all ends up getting dumped on the village from the sky. Humans like to and tend to throw away future worries and enjoy the immediate benefits of a situation regardless of how dire the future situation may be, Hoshi expresses this by using symbolism and irony in his short story â€Å"He-y, Come on Ou-t†. Humans have caused and will cause dire circumstances for themselves by overlooking potential future threats in any given situation; this is conveyed in the short story through symbolism. When the hole is first found a young man says, â€Å"‘I wonder if it’s a fox’s hole’† (Hoshi 1). The fox symbolizes the villagers because foxes are seen as sly and the villagers think they are sly when they make a scheme to dump everything in the hole and profit from it without consequence, there is further symbolism when it is technically the village at the bottom of the hole. Soon after the people, â€Å"cut down some trees, [tie] them with rope and [make] a fence which they put around the hole† (2). Sbrocchi 2 This symbolizes that the villagers already know the hole is a bad thing and they need to protect people from it by building a fence around it, much like a pit bull or Rottweiler; also this is foreshadowing because the hole ends up being a dangerous th ing. Perhaps greatest moment of symbolism in the story comes at the last line, when it is revealed to the reader that all that is dumped in the hole is going to rain down on the city, because a builder is taking his break when, â€Å"a small pebble skimmed by him and fell on  past. The man however, was gazing in idle reverie at the city’s skyline growing evermore beautiful, and he failed to notice (4). The theme of the whole story is explained in the builder’s actions, the builder symbolizes humans as a whole, they ignore the future threat that the pebble symbolizes and look out at the â€Å"success† that they have created. Irony is a powerful tool in literature that is used to get a message through to the reader. In this story it is used in many ways to show the stubbornness of mankind to only focus on the today not the tomorrow. Near the beginning of the story before the young man is about to throw a pebble in the hole an old man warns him by saying â€Å"‘you might bring down a curse on us. Lay off,’ [†¦] but the younger one energetically [throws] the pebble in.†(2). This is so ironic because in the end the older man was right, it did bring down a curse on them, all that garbage came right back down on them. This is so important because it is exactly the theme of the story, the young man failed to recognize the threat in front of him, he set it aside so he could have his fun right now regardless of what the future may bring and the future brought evil, which was self-inflicted. The panicle of irony in the story that really throws the theme at the reader is when the narrator says â€Å"Everyone disliked thinking about the eventual consequences† That is Sbrocchi 3 literally the theme of the story, it is ironic because the eventual consequences that everyone thought would come many years later ended up right at the doorstep of the village in not long at all, and these consequences came in a form much worse than what anyone could have ever expected. There is a lesson to be learned from this story and it is that if a situation arises for something good to come in the now, in the today, but it raises problems for the tomorrow, those problems must be dealt with in the today and not pushed aside because they are unpleasant to think about. No matter how great a success something may bring it could all be in vein if the same thing will also bring pain and suffering in the future; it will not be a success at all, it will be a giant failure. In the story, something fictional happens to the villagers, but things just as bad or worse will come from actions in real life, they just may not be as obvious or come as  fast. Humans like to focus on the good in situations not in the possible bad, this has to change.

The New Kid - 758 Words

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